Brooks Running

The ask: spread awareness of volunteers for track meets

The insight: being a track and field athlete I realized from the years of competing that I couldn’t have gotten this far without the people who set up the meet. Them doing all the. Behind the scenes is what makes us runners break records.

The idea:

Our goal was to highlight the essential contributions of those who set up blocks and hurdles, and the volunteers who provide water and support. Through our campaign, we aimed to acknowledge and celebrate these key contributors who make the events run smoothly